ABOUT US

ARTTank is a boutique agency which offers full-service strategy development through a network of trusted resources. ARTTank is based in NYC and operates globally, working with both national and international clients of all sizes.

We realize that many brands may not have the specialized resources or relationships to grow their operations to their full potential. ARTTank understands the challenges and realities of today's changing landscape and recognizes that our clients deserve a best in class strategy solution regardless of distribution platform or budget.

Notable clients include Google, Institute for Identity Development, Same Sky, Upstream Pictures and Waze.

FOUNDER

Abigail T. Rogado
Founder & CEO, ARTTank

Abigail is a dynamic leader and strategist with strong vision and extensive experience in the technology, lifestyle, fashion and beauty industries. In her last corporate role, she developed and led integrated marketing initiatives and content strategy for a multi-billion dollar retailer. She founded ARTTank to put all of her analytical and creative skills to use and create a hub for brands to find the right solutions to grow their business, leveraging her extensive industry experience and relationships. As a disruptor with strong change management capabilities, Abigail helps companies re-imagine how they interact with their audience and manage their businesses in the evolving digital and cultural landscape.

Prior to founding ARTTank, Abigail was the Vice President of Beauty for Hudson's Bay Company, where she led marketing, business development and sustainability efforts for their North American Department Stores. She held several progressive roles at the company including Director of Integrated Marketing, where she drove strategy, marketing and insights across multiple retail platforms, and served as their Interim Creative Director for six months.

Abigail is an Innovator and discovers trends before they arrive in the mainstream and translates them into innovative concepts that work back to brand objectives and financial plans. She demonstrates an aggressive drive for growth, a strong set of entrepreneurial skills, a collaborative communication style and is an architect of winning cultures.

Her passions include traveling, writing, and women's empowerment. She is a Global Ambassador for Same Sky, a trade initiative that creates employment opportunities for women struggling to lift themselves out of extreme poverty. Abigail has written for both Thrive Global and The Huffington Post and is an Adjunct Professor at FIT, and Guest Lecturer at NYIT, Baruch College in NYC and IESEG and Sup de Pub in France.  In addition, Abigail is editor in chief and founder of Wanderwoman Diaries, a site that began as an outlet to cope with the struggles of living as an American expat in France, but has evolved into a lifestyle and travel guide.

Abigail received her BA, Cum Laude, in Psychology and Statistics from Boston University.